172 Pei Ningle’s Gift
Before going to the martial arts gym to spar with Ye Xun, it was Pei Ningle who asked Wang Heng out first.
It couldn’t be helped. After all, he still had the responsibility of a manager, and the popularity growth of the new song had stagnated. He naturally had to meet with the girl and come up with a good plan.
So this afternoon, Wang Heng came to Pei Ningle’s rental apartment, knocked on the door, and when it opened, he saw the petite girl wearing fluffy gray pajamas.
After observing the style of the pajamas for a moment, Wang Heng suddenly felt something was wrong.
The overall light gray tone gave him an indescribable sense of déjà vu, and the belly was white, which seemed to have a feeling of animal anthropomorphism…
“What style are these clothes of yours?”
Pei Ningle put on the hood of her pajamas and smiled. “My newly bought hamster pajamas. How is it?”
Wang Heng: “…Pretty cute.”
Pei Ningle: “Right, right? I also think it looks good. It arrived two days ago. I washed it and put it on yesterday.”
Wang Heng sat on the sofa and said expressionlessly, “Yeah. But let’s talk business. Show me the data from Bilibili and NetEase Cloud Music first.”
“Okay, but wait a moment. I want to show you something else first.”
With that, Pei Ningle turned and went into the bedroom. A few seconds later, she walked out holding a pair of over-ear headphones.
She handed the headphones to Wang Heng.
The appearance of these headphones was similar to the over-ear headphones commonly seen in internet cafes, but the ear cups were obviously made of wood, and the workmanship seemed more exquisite. Wang Heng observed slightly, found the triangular logo, and was instantly surprised.
“Audio-Technica headphones?” he couldn’t help but ask.
The petite girl put her hands on her hips, her small face full of pride. “Yes, headphones worth more than two thousand. This way you can appreciate my voice better.”
Wang Heng: “…For me?”
Pei Ningle: “Of course! I’ve already opened the package because I wanted to listen for you first and feel the sound quality. My feeling is that listening to my own songs with these headphones will be very good!”
Wang Heng had never had much feeling for subtle changes in headphone sound quality. But in front of the girl, of course, he couldn’t embarrass her. Especially considering that this gift was bought for him by her spending more than two thousand…
He could only say, “Thank you, I like it very much.”
Pei Ningle smiled even happier. “I knew you would definitely like it!”
Hanging the headphones casually around his neck, Wang Heng sat on the sofa with the girl and spent a few minutes looking at the data of the new song on Bilibili and NetEase Cloud Music, and also scanned the comments.
“How is it? Almost all positive reviews, right?” the girl said as if claiming credit.
But Wang Heng shook his head slightly. “But the number of plays is too low. Although the ratio of favorites is not bad, the base is so small, it doesn’t mean much.”
Pei Ningle: “Then what should we do?”
The question was simple, but answering it satisfactorily was not simple at all.
Wang Heng pondered silently.
A moment later, he said, “To promote a new original song, and by an unknown original singer at that, I can think of two ways right now. First, view botting. Use money to smash it, or use a trickier way, write a script to bot for you.”
Pei Ningle frowned. “Is that bad?”
Wang Heng shrugged. “Of course, it’s easy to be discovered. But fortunately, Bilibili and NetEase Cloud Music are still very small now, with relatively little traffic, so it won’t be too difficult to bot. In short, if you are willing to take some risks, view botting is an option.”
Pei Ningle thought for a moment and asked again, “What about the second way?”
Wang Heng: “On Bilibili, find the currently most popular uploaders and pay them. Let them mention you in their videos, or simply make a recommendation video for you, recommending their fans to follow you.”
Pei Ningle realized the key to the problem. “It will cost a lot of money, right?”
Wang Heng: “Again, Bilibili is just a small platform now, and the most popular uploaders don’t have many fans. Buying a few video ad spots from them won’t cost too much money. Preliminary budget, maybe a hundred thousand or so is enough to promote a wave.”
“A hundred thousand or so?” Pei Ningle couldn’t help but look at the headphones.
The headphones, which were considered luxurious in her eyes, a hundred thousand yuan would be enough to buy dozens of them…
Wang Heng: “NetEase Cloud Music works on the same principle. Spend money to smash the most popular playlist owners. For example, the playlist that currently includes the song ‘Lost Path’, the most popular one only has a few thousand followers. What if we buy playlists with tens of thousands or hundreds of thousands of followers?”
Pei Ningle thought for a moment, but still shook her head. “I don’t like this method very much. It costs too much money. We haven’t made much money yet. If we spend it too fast, I won’t be able to pay my rent.”
“Who said we’re spending your money?” Wang Heng teased, “Since I’m your manager, in the initial stage of your career, of course, I’m the one spending money. Otherwise, what do you think a manager does, eat for free?”
Pei Ningle couldn’t help but frown. “Do you have that much money?”
Wang Heng said leisurely, “You can rest assured about this, but you have to wait a few days. My money is still in the stock market. I can withdraw it after a while, and then I can spend a little money to promote you.”
Pei Ningle: “Wait, how much money do you have in the stock market?”
Wang Heng: “Conservative estimate, seven figures.”
“Ones, tens, hundreds, thousands, ten thousands…” The girl counted on her fingers. “Hundred thousands, millions? You have a million?”
Wang Heng smiled. “About that much. But what I can take out to promote you will definitely only be a small part of it. Most of it, I have other uses for.”
Pei Ningle didn’t believe it at all. “How is this possible? How can a university student like you have so much money!”
Wang Heng: “I told you last time, I made a little money playing Bitcoin…”
“A million, is a million called ‘a little money’?” Pei Ningle’s eyes widened. “I don’t believe it. You’re bragging too much!”
Wang Heng took out his phone, opened the previous bank notification text message, and showed it to her.
Seeing the amount in the text message, the girl said blankly, “Seven hundred thousand…”
“That’s right. But when I make money from this wave, it will be over a million.” Wang Heng didn’t speak too fully. In fact, just the current market value of the stock had already exceeded 1.5 million. In a few days, when he sold the stock and withdrew the cash, it would definitely be over 2 million.
It took a full half minute for the girl to digest this shocking situation.
“When I first met you last year, you didn’t have so much money, right?” Pei Ningle asked in a small voice.
Wang Heng nodded. “Yes, I didn’t have it then, but I have it now.”
Looking at the dismal number of plays of that song on the screen, Pei Ningle couldn’t help but feel even more melancholic. She had originally thought of using economic temptation, but now it was great, this guy had transformed into a rich man. Wouldn’t any gift she gave, no matter how expensive, lose its meaning?
Seeing the girl whose mood suddenly dropped, Wang Heng roughly guessed a little of her thoughts. However, he didn’t say much, just suggested, “Then you continue to write songs, try to write two more, and record them all. This way, when I spend money to advertise for you, the effect will also be better.”
Pei Ningle replied listlessly, “I know…”
